DES MOINES, Iowa -- Organizers of the Principal Charity Classic will welcome 75,000 visitors to the Wakonda Club this week. You can be a big part of the competition on Saturday, but it has nothing to do with golf.
"To really challenge people to get outside and walk," said David Stark, who is President/Chief Operating Officer of Blank Children's Hospital.
The Principal Charity Classic and Blank Children's Hospital are teaming up for the Steps for Charity Challenge.
"We thought what a better way than to use golf as a platform to be healthy. Walking is a part of golf. And, we want to encourage more people to walk," Tournament Director Greg Conrad said.
They'll hand out pedometers to the first 5,000 tournament visitors on Saturday.
“Research says you should walk at least 10,000 steps a day. That’s a great target. And, if you walk the course out here, ironically, it’s a little over 10,000 steps,” Stark said.
Visitors will also be able to track steps with wearable technology, like a FitBit. Or, you can download the Principal Charity Classic app and log it straight from your phone.
"So if you download the app at www.principalcharityclassic.com, we'll be able to do that. We'll put it all in a database, so it will spit out a number, so we'll be able to tell how many steps people walked," Conrad said.
Organizers will track golfers, caddies, volunteers and spectators steps with the hope of reaching five million.
"If we achieve the 5 million steps, Blank stands to receive a $10,000 gift from Quester and the Charity Classic. And, that money will go towards our new emergency department on the Blank campus and also to our child life department," Stark said.
Organizers hope this new event prompts people to move more.
"We're hoping this sort of launching point for something the tour can do as well so we can promote golf as a healthy sport, and quite frankly just promote being healthy, walking and being active," Conrad said.
Tickets for the PCC start at $20. The tournament runs through Sunday. You can park at Southridge Mall and take a shuttle to Wakonda Club.
Another new event this year is the shot of a lifetime. For $50, you can take a shot on hole 17 for the chance to win a prize. Money raised will go to the "Fore our Kids" charities. Tournament organizers want to raise $1.5 million this year for the children's charities.